Today, Samsung has announced its participation in the Audi Progressive SemiConductor Program (PSCP) as a partner supplier of Exynos processors. They will use its own System-on-Chip (SoC) solution, for Audi’s In-Vehicle Infotainment (IVI) system.
Audi’s PSCP was first initiated in 2010 to quickly implement the latest technologies that satisfy its highest standard in robustness, performance, and quality for automobiles. As a key partner, Samsung will be supplying its flagship Exynos processors for Audi’s next-generation IVI system.
Alfons Pfaller, Head of Infotainment Development at Audi said,
“With Exynos processors, Samsung has proven its technology leadership in performance, reliability and innovative packaging solutions”. “Through the PSCP, Samsung and Audi will work together to bring the best in-vehicle infotainment experience at the automotive quality level expected from the Audi brand.”
Charlie Bae, Executive Vice President of Sales and Marketing, System LSI Business at Samsung Electronics said,
“We are very thrilled to be a part of the rapidly advancing automobile technology,” said “Samsung is fully dedicated to delivering robust and reliable yet high-performing solution to Audi for the next level of driving enjoyment.”
With multiple OS and multi-display support, flagship Exynos processors can operate up to four different domains and displays stationed in the vehicle at once. Exynos processors’ powerful computing and graphic processing performance deliver highly graphical user interface on displays for deeper user engagement.