LG has announced the third generation of Super UHD TV which comes with unique Nano Cell Technology. LG has announced three models SJ9500, SJ8500, SJ8000 with nano cell technology, which offers Active HDR with Dolby Vision supporting multiple HDR formats.
Nano Cell LCD display employs uniformly-sized particles approximately one nanometer in diameter to create more subtle, accurate colors that can be viewed from wider angles than other LCD TVs. This technology absorbs surplus light wavelengths, enhancing the purity of the colors displayed on the screen. These light absorbing capabilities allow LG’s new LCD displays to filter distinct colors with much greater precision, rendering each color exactly as it was intended by the original content creator.
LG Nano Cell technology dramatically reduces instances of color fading, image instability and other color degradation issues. Nano Cell technology also reduces reflectivity to maintain high picture quality even in environments with ambient lighting. Moreover, LG’s new Nano Cell SUPER UHD TVs use improved ULTRA Luminance technology to deliver brighter, crisper image highlights. The implementation of the latest webOS Smart TV platform helps make LG’s entire lineup of premium TVs simple to navigate and incredibly user-friendly. LG webOS 3.5 is equipped with enhancements for easier control and faster access when using the improved Magic Remote and the new Magic Link feature. Viewers can instantly access their favorite content provider by pressing a single button on the remote, tapping into a wide variety of entertaining 4K programming.
LG SUPER UHD TVs feature the stunning Ultra Slim design with the unique crescent-shaped stand, which gives the 55-inch SJ9500 – only 6.9mm at its thinnest point – the illusion of floating in the air.
Tim Alessi, head of product marketing at LG Electronics USA said,
“Our 2017 SUPER UHD TV lineup with LG’s proprietary Nano Cell technology is a breakthrough in display technology that advances the LCD TV viewing experience by combining an expanded color gamut with the ability to more accurately create those colors, resulting in superior picture quality regardless of viewing angle”. “Nano Cell is another example of how LG is innovating and pushing the boundaries of display technology to meet the evolving needs of our customers.”